You’re getting ready for a picnic, a hike, or a night under the stars. You want to smell good—but the last thing you want is to become a walking mosquito magnet.
Most perfumes are made for city nights and indoor dinners—not the great outdoors. In fact, traditional fragrances often attract bugs thanks to sweet, synthetic compounds that signal “come closer” to mosquitoes and gnats.
Here’s how to wear fragrance in the wild—and stay bite-free.
1. Understand Why Bugs Love Some Perfumes
Insects are drawn to floral, fruity, and sugary scents—especially when they’re synthetic. Many traditional perfumes use chemical compounds that mimic nectar, which can attract mosquitoes, flies, and bees.
DEET-heavy bug sprays repel them, but they smell harsh, and let’s be honest—you’re not rolling that behind your ears before a sunset date.
2. Choose a Functional Fragrance
A functional fragrance—like WILDURE—is designed for both scent and performance. Ours is made with essential oils like citronella, cedarwood, lavender, and eucalyptus that smell amazing to humans and terrible to bugs.
It’s a double win: you smell fresh, woodsy, and clean—and you don’t get swarmed.
3. Apply Smarter, Not Heavier
Instead of over-applying, dab a light layer to your pulse points:
- Inside wrists
- Sides of neck
- Behind ears
- Inner elbows
These warm spots help diffuse scent slowly and naturally—without overdoing it.
4. Reapply After Sweat or Swim
If you’re hiking, swimming, or getting sweaty (which you should be—you’re outside!), it’s smart to reapply. WILDURE is a roll-on, so it’s made for moments like this. Toss it in your pack or pocket and swipe on the go.
5. Avoid Layering with Bug-Attracting Products
Skip the fruity body lotion or tropical body wash when you’re heading outside. Even sunscreen or hair products with synthetic fragrance can counteract the good stuff in your roll-on. Opt for fragrance-free or essential-oil-based products when possible.
The Bottom Line
Looking good, smelling good, and staying bug-free can all go hand-in-hand. You just need the right scent—one made for the wild, not the club.
→ Shop WILDURE and get back to enjoying nature without the bites.